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Weekly Quotes | "Double 11" performance released: down jackets have received attention, but sales have not exploded

2021-11-08 来源：羽绒金网浏览量：2089

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Affected by the cooling and Double 11, consumption began to generally exert force in the fourth quarter, and the down market also rose steadily.

Due to factors such as the reduction of production capacity in the breeding industry, the increase in logistics costs, and the upward price adjustment of upstream raw materials, the prices of raw down and feathers have risen rapidly.

However, the demand is not prosperous, and production companies need to reduce inventories and strive for cash withdrawal. Therefore, the motivation for the market to rise is slightly insufficient.

According to the prediction of the National Climate Center of the China Meteorological Administration, this winter will be mainly cold, but the temperature in December will be close to the same period of normal year (average of 1991-2020) or higher. Regarding the market trend in November, the research and judgment of manufacturers and practitioners are quite different, and the wait-and-see sentiment is strong.

Monday:The price of white duck down and white goose down rose, gray duck down and gray goose down remained the same

Exchange rate of USD to RMB: 6.4192

Tuesday:The prices of all categories have risen

Exchange rate of USD to RMB: 6.4009

Wednesday: The prices of all categories have risen

Exchange rate of USD to RMB: 6.4079

Thursday: Prices of all categories are flat

Exchange rate of USD to RMB: 6.3943

Friday: Prices of all categories are flat

Exchange rate of USD to RMB: 6.398

good news

Official announcement: A weak to moderate intensity of La Niña will be formed in winter. Cold air activity will be significantly stronger in January and February.

The Ministry of Ecology and Environment held a press conference on the morning of the 29th. It is expected that it may enter La Niña in the middle and late autumn of this year, and a weak to moderate La Niña event will occur in the winter. This winter, the climate may be relatively cold, and parts of our country may be affected by stronger or frequent cold air processes.

In addition, the National Climate Center of the China Meteorological Administration predicts the national climate trend this winter (December 2021 to February 2022): The cold air activities that affect my country this winter are frequent and strong, and the temperature in the central and eastern regions is generally colder. Mainly, the overall precipitation is more in the north and less in the south.

While the temperature in most parts of the country in December 2021 is close to normal (average from 1991 to 2020) or higher, but the cold air activity in January-February 2022 will be significantly stronger, and the temperature in most parts of central and eastern my country may be higher than normal. Low.

The Regional Comprehensive Economic Partnership Agreement (RCEP) will come into force next year

On November 2, the ASEAN Secretariat, the custodian of the Regional Comprehensive Economic Partnership (RCEP), issued a notice announcing that Brunei, Cambodia, Laos, Singapore, Thailand, Vietnam and other 6 ASEAN member countries and China, Japan, New Zealand, Australia and other four non-ASEAN member states have formally submitted the approval letter to the ASEAN Secretary-General, which has reached the threshold for the agreement to enter into force.

Australia issued a statement on the 2nd announcing that it has completed the approval of RCEP with New Zealand, paving the way for the agreement to come into effect on January 1 next year, and RCEP has reached a "milestone". New Zealand then issued a statement on the 3rd confirming the approval of RCEP.

As long as there are six ASEAN member states and three non-ASEAN contracting states approve, RCEP will reach the entry into force threshold and can be officially launched 60 days after approval. According to the agreement, RCEP will come into effect for the above ten countries on January 1, 2022.

Wang Shouwen, Deputy Minister of Commerce and Deputy Representative for International Trade Negotiations, said that the signing of the agreement means that about one-third of the world's economy will form an integrated market. On the whole, RCEP is not only the largest free trade agreement in the world, but also a comprehensive, modern, high-quality and mutually beneficial free trade agreement.

It only takes 15 days for Gongqingcheng down products to be shipped to Moscow, and they will be exported directly

On October 27th, a freight train full of export goods such as textiles, fabrics, luggage and bags departed from the Jiujiang South Station of China Railway Nanchang Bureau Group Co., Ltd. with a whistle. It transports the goods to Moscow, and then distributes the goods to all parts of Europe.

This is the first time that Jiujiang City has launched a Central-Europe Express train to Moscow after it first launched a Central Asian train in Kazakhstan on August 28.

The railway transportation is more than 4,000 kilometers and it is expected to arrive in Moscow in about 15 days. Compared with the original transportation route from Hamburg Port in Europe to St. Petersburg and then road transportation to Moscow, it saves more than 3,000 US dollars in freight and shortens the transportation time by 25 days.

In the past, down products produced by Gongqing City down garment enterprises had to be sent to Jiangsu, Zhejiang, Guangzhou, Shenzhen and other places to export to Europe; now, as long as you declare directly in the Gongqing City, you can export, which greatly saves time and transportation costs. Down jackets go abroad and go to the world to add a new path. It is expected that the next Jiujiang-Moscow China-Europe Express will be sent out in mid-November this year.

"Double 11" performance released: down jackets have received attention, but sales have not exploded

In the early morning of the 1st of "Double 11" this year, some brands have already disclosed some sales data.

As of 17:00 on November 1st, Peacebird Menswear has become a Chinese menswear brand's pre-sale and the first phase of the final "double champion", and the collaboration with the international top designer Fabio's white goose down jacket has sales of 1.67 million on that day.

Affected by the La Niña climate phenomenon, this winter is destined to be colder than in previous years, and this has also stimulated consumers' attention to down jackets.

But in terms of sales, down jackets have not exploded. Statistics from ECdataway show that during the pre-sale period from October 20 to October 31, Bosideng ranked fifth and second on the women's clothing list and the men's clothing list respectively. In 2020, Bosideng ranks first in pre-sales for both menswear and womenswear categories.

However, the November 1st trend data of business staff statistics shows that the search ranking of down jackets ranks third in the women's clothing category and 11th in the men's clothing category. In addition, keywords such as "female down jacket", "female down jacket winter" and "men's down jacket" are also on the list.

In terms of sales, Bosideng ranked fourth in both the men's and women's clothing categories, and Xuezhongfei, which belongs to the same group as Bosideng, was shortlisted in the top 50 sales of the two categories.

Taiwan garment factories set off price hikes, down raw materials rose by more than 50%

Nylon, polyester, down, down, button accessories, etc. have all increased, coupled with the increase in labor and freight costs, textile fiber downstream garment factories have gradually increased their quotations from the fourth quarter; Ruhong, Juyang, Guangyue, Guanxing-KY has Starting from the fourth quarter, we have successively increased order quotations for downstream brand customers, and it is expected that this wave of increase will extend to the first quarter of next year.

According to different brand customers and various product categories, the garment industry has calculated that the rate of increase ranges from 5% to 10%.

Down, one of the main raw materials, has increased by more than 50% in the past year. Guangyue, a major down garment manufacturer, said that whether or not the quotation will increase depends on the market. In the third quarter of this year, the supply chain in Southeast Asia is out of stock and broken. The supply exceeds supply. In addition, all raw materials are rising.

Guangyue emphasized that before the raw materials, shipping, labor, etc., the order quotation will continue to be adjusted according to different variables, it is expected that the upward trend of quotation will not change in the first quarter of next year.

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